New Arrivals

Merino Wool like you've never seen it before. Bold graphics, punchy prints, and performance-driven design. Cool, dry, odour-free—because style and performance belong everywhere you do.

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Men's Clear all
  • NEW STYLE
    Diversion Merino Bike Jersey Short Sleeve - Desert Sage / Iron Diversion Merino Bike Jersey Short Sleeve - Desert Sage / Iron
    Diversion Merino Bike Jersey Short Sleeve $139.95
  • NEW COLOUR
    Icon Merino Classic T-Shirt - Rad Things Icon Merino Classic T-Shirt - Rad Things
    Icon Merino Classic T-Shirt $129.95
  • NEW COLOUR
    Icon Merino Classic T-Shirt - Goblin Blue Icon Merino Classic T-Shirt - Goblin Blue
    Icon Merino Classic T-Shirt $99.95
  • NEW STYLE
    Diversion Merino Trail Shorts - Dark Olive Diversion Merino Trail Shorts - Dark Olive
    Diversion Merino Trail Shorts $199.95
  • NEW COLOUR
    Icon Merino Classic T-Shirt - Dew Icon Merino Classic T-Shirt - Dew
    Icon Merino Classic T-Shirt $109.95
  • NEW COLOUR
    Temple Merino Long Sleeve Hood - Grey Heather / Goblin Blue Temple Merino Long Sleeve Hood - Grey Heather / Goblin Blue
    Temple Merino Long Sleeve Hood $159.95
  • NEW STYLE
    Yonder Merino Organic Cotton T-Shirt - Vintage Black Yonder Merino Organic Cotton T-Shirt - Vintage Black
    Yonder Merino Organic Cotton T-Shirt $74.95
  • NEW COLOUR
    Tarn Merino Bike Wind Jersey - Fern / Black Tarn Merino Bike Wind Jersey - Fern / Black
    Tarn Merino Bike Wind Jersey $169.95
  • NEW STYLE
    Yonder Merino Organic Cotton T-Shirt - Vintage White Yonder Merino Organic Cotton T-Shirt - Vintage White
    Yonder Merino Organic Cotton T-Shirt $74.95
  • NEW COLOUR
    Tarn Merino T-Shirt - Iron / 9 Iron Tarn Merino T-Shirt - Iron / 9 Iron
    Tarn Merino T-Shirt $124.95
  • NEW STYLE
    Diversion Merino Bike Jersey Short Sleeve - Fern / Olive Diversion Merino Bike Jersey Short Sleeve - Fern / Olive
    Diversion Merino Bike Jersey Short Sleeve $139.95
  • NEW COLOUR
    Icon Merino Classic T-Shirt - Fern Icon Merino Classic T-Shirt - Fern
    Icon Merino Classic T-Shirt $104.95
  • NEW COLOUR
    Tarn Merino T-Shirt - Abyss Tarn Merino T-Shirt - Abyss
    Tarn Merino T-Shirt $124.95
  • NEW STYLE
    Escapade Shorts - Birch Escapade Shorts - Birch
    Escapade Shorts $179.95
  • NEW COLOUR
    Icon Merino Classic T-Shirt - Cosmic Icon Merino Classic T-Shirt - Cosmic
    Icon Merino Classic T-Shirt $109.95
  • NEW COLOUR
    Zephyr Merino Tencel™ T-Shirt - Smoke Zephyr Merino Tencel™ T-Shirt - Smoke
    Zephyr Merino Tencel™ T-Shirt $104.95
  • NEW STYLE
    Diversion Merino Bike Jersey Short Sleeve - Boysenberry / Black Diversion Merino Bike Jersey Short Sleeve - Boysenberry / Black
    Diversion Merino Bike Jersey Short Sleeve $139.95
  • NEW STYLE
    Diversion Merino Trail Shorts - Black Diversion Merino Trail Shorts - Black
    Diversion Merino Trail Shorts $199.95
  • NEW COLOUR
    Icon Merino Classic T-Shirt - Iron Icon Merino Classic T-Shirt - Iron
    Icon Merino Classic T-Shirt $99.95
  • NEW STYLE
    Diversion Merino Wind Jacket - Desert Sage Diversion Merino Wind Jacket - Desert Sage
    Diversion Merino Wind Jacket $249.95
  • NEW STYLE
    Yonder Merino Organic Cotton T-Shirt - Vintage Black Yonder Merino Organic Cotton T-Shirt - Vintage Black
    Yonder Merino Organic Cotton T-Shirt $84.95
  • NEW COLOUR
    Icon Merino Classic T-Shirt - Black Icon Merino Classic T-Shirt - Black
    Icon Merino Classic T-Shirt $99.95
  • NEW COLOUR
    Zephyr Merino Tencel™ T-Shirt - Fern Zephyr Merino Tencel™ T-Shirt - Fern
    Zephyr Merino Tencel™ T-Shirt $104.95
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